As a designer, her work is heavily rooted in sustainability. She looks to technology as playing a significant role in helping to solve some of the industry's biggest challenges.
Upon graduation and after having been invited by Camera Nazionale della Moda Italiana to show her graduation collection 'Dress me till I disappear in Better Beauty' in the Italian Haute Couture Fashion Week, Martine Jarlgaard was hired to work with Vivienne Westwood, where she headed the Vivienne Westwood Red Label. Following this Martine worked with All Saints in London and as Head of Diesel Female Apparel in Italy before returning to London to launch her eponymous luxury label, Martine Jarlgaard London.
The brand's on-schedule London Fashion Week debut in September 2016 (SS17) was the world’s first mixed reality fashion show.
In May 2017 the brand presented the worlds first blockchain-powered supply chain transparency fashion pilot at Copenhagen Fashion Summit in collaboration with Provenance, A Transparent Company and FIA. Martine Jarlgaard London had been invited as one of ten innovative companies to present the latest groundbreaking solutions to solve the fashion industry’s most urgent sustainability issues.
Prior to this Martine Jarlgaard London has worked with Centre for Sustainable Fashion, supported by Kering Group and the European Development Fund, for the advancement of ethical and sustainable fashion.
The Pre-SS18 capsule collection ‘Fragile; A State of Emergency’ pieces are made from discarded workwear, production surplus materials, organic British alpaca, organic cotton, hemp and linen from Faliero Sarti and French lace from the iconic Sophie Hallette. All pieces are traceable via Provenance.org supply chain transparency platform.
SS17 pieces consists of organic, recycled, Oeko-Tex certified and Italian luxury mills’ surplus fabrics.
The finely crafted garments are entirely made in Europe and, wherever possible, pieces are labelled with the Italian fabric source mill to create an honest and transparent luxury product.
The sculptural silhouettes come from a hybridisation of dressy nostalgia, understated decadence and a relaxed, futuristic language of simplicity. An undefinable balancing between recognisability and minimalist abstraction.